Beyond Common Business Secrets
Transform your life and business with Beyond Common Business Secrets Podcast! Hosted by Tracey Watts Cirino - a former award-winning Salon Owner, Hair & Beauty Expert turned Business Growth Strategist, Speaker, Podcast Host, Global Course Creator, Marketer, and 5-time #1 International Best Selling Author - this podcast dives deep into strategies and success systems to become profitable and create freedom through creative entrepreneurship. Hear from many Leading Guest Experts who spill all their Life & Business Secrets and Tracey as she shares her expertise on the not-so-glamorous aspects of business success for Creatives such as Coaches, Trainers, Studio Owners, Graphic Designers, Beauty Professionals, Consultants, and Authors.
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Beyond Common Business Secrets
Prosperity And Purpose: How To Build A Business Aligned With Your Soul’s Mission
Welcome to another empowering episode of Beyond Common Business Secrets with your host, Tracey Watts Cirino. Today, we dive deep into the powerful connection between purpose and prosperity. If you’re a conscious or spiritual entrepreneur who’s passionate about making an impact while staying true to your soul’s mission, this episode is for you.
We’ll explore why building a business aligned with your purpose is the key to creating lasting success. Learn practical strategies to integrate your passion into your business model, overcome self-doubt, and attract aligned opportunities that lead to prosperity. Join us to discover how aligning your business with your soul's purpose can unlock abundance and fulfillment in ways you never imagined.
Ready to Map Out Your Purposeful Blueprint?
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Are you ready to say goodbye to fear, frustration, and overwhelm when it comes to growing and scaling your business? You’re in the right place. Welcome to Beyond Common Business Secrets Podcast I’m your host, Tracey Watts Cirino
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Tracey Watts Cirino: Hello and welcome to Beyond Common Business Secrets Podcast
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Tracey Watts Cirino: we are so excited that you are here. So I am your host, Tracey Watts Cirino. And today we are going to talk about
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Tracey Watts Cirino: aligning your business with your soul's mission to truly unlock prosperity. Now that sounds exciting to me.
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Tracey Watts Cirino: This is the type of excitement that just gives you, like all the good all the good tingles and just gets you like gets my soul so excited. So today's topic is very meaningful, and it is very timely to what is currently happening
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Tracey Watts Cirino: in the world and with businesses at large. So
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Tracey Watts Cirino: in our episode today, you are, gonna learn actionable insights to integrate
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Tracey Watts Cirino: a lot of the different practices.
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Tracey Watts Cirino: to integrate your like, the purpose and different practices
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Tracey Watts Cirino: into your business for a lasting success, fulfillment, and more abundance.
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Tracey Watts Cirino: And one of the reasons this topic is so important is when we look at
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Tracey Watts Cirino: business, and just like have only the goal of money or no goal goal at all, just like, Oh, I'm doing this because I
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Tracey Watts Cirino: I don't know. Maybe someone told me to at 1 point, and I don't have no idea why I'm here like I I end up.
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Tracey Watts Cirino: I
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Tracey Watts Cirino: coaching and mentoring so many clients that have no idea why they ended up in their corporate job. Why, they're, you know, a doctor even. Why, they're doing a business that their heart's not in. So
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Tracey Watts Cirino: it's kind of like we are in this sort of
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Tracey Watts Cirino: business, spiritual awakening in the sense that more and more people want to feel good about what they're doing and be truly aligned, and what
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Tracey Watts Cirino: has been proven time and time again is that
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Tracey Watts Cirino: when you are purposeful and intentional, and you are living in this state of alignment, you know you get wealth and abundance, and in many ways that go far beyond, just like
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Tracey Watts Cirino: cash in hand. Right? So we want to think about
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Tracey Watts Cirino: sort of healing this wound that we have as a society. There are so many people that are
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Tracey Watts Cirino: not feeling fulfilled, and even if they have money it doesn't. It doesn't feel good. So then they don't feel prosperous. So as we sort of all come together and and heal this and really get in intentional, purposeful alignment with what we're really here to do and who we want to serve.
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Tracey Watts Cirino: This is what I find more and more entrepreneurs, small business owners. They are really seeking this state of fulfillment, of impact, like knowing they're making a difference.
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Tracey Watts Cirino: freedom
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Tracey Watts Cirino: and financial success. It's not, you know, just financial success, which would, which is what many of us started out.
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Tracey Watts Cirino: Going after in business, I mean. We're hand, you know. Raise your hand if you're in a place that you can do that. It's like, you know, in the beginning of business. I thought, yeah, like, you just wanted to do it for profit, you know, cause you want to be profitable and take care of your family.
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Tracey Watts Cirino: That was kind of like the only goal.
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Tracey Watts Cirino: As the years went on, and I learned different things about
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Tracey Watts Cirino: burnout. And and when things were out of alignment, you know, this story unfolded a lot different. So this is about healing the world of all of this, so that we can
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Tracey Watts Cirino: have a business that aligns with our. You know, souls, mission. It feels good in our heart and soul. It it feels like we're making a difference. We're making an impact. We may even be changing the world. Through writing kindness, kindness notes. I mean, it doesn't have to be something mega huge, right?
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Tracey Watts Cirino: But it also could be something mega huge like figuring out a natural cure for cancer, getting all the toxic chemicals
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Tracey Watts Cirino: and
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Tracey Watts Cirino: pharmaceutical level disease things out of our food supply and water supply like it could be that you are doing something, Mega, but we want to know that we are in alignment to our own unique, like sole blueprint in the process. So
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Tracey Watts Cirino: what we're going to dive into 1st is like defining prosperity and purpose in business. So when we look at what true prosperity means, right, it's not just money. It's like what we were saying. It's about fulfillment. It's about creating this work life harmony. Some people will call it balance, you know.
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Tracey Watts Cirino: Use words that are empowering for you. Some people. It's about making a difference and having an impact and having freedom.
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Tracey Watts Cirino: when we're in that alignment, then we get to live in a state that feels expansive. And as if we are really experiencing true freedom
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Tracey Watts Cirino: because we have this sense of safety and security within our body. And then what happens is it becomes that, like finance. Financial success is the byproduct of aligning
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Tracey Watts Cirino: with, you know your your true mission and purpose in that way. So when we're looking at this lens.
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Tracey Watts Cirino: when we look at it through this lens, it's really about
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Tracey Watts Cirino: when it's through this lens in your business. It's really about what feels good to you like. What do you want to be known for? I even ask a lot of my clients to write out
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Tracey Watts Cirino: what you want people to say at your funeral like, what do you truly want to be known for? What do you want people to say when you're not here? This allows you to really live your life from a sense of creating the impact that you want.
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Tracey Watts Cirino: Right? Because there there is a laundry list we can open up the news or or open up.
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Tracey Watts Cirino: Then you know the news, whether, no matter what form you take in your news right? But we can open up the Channel to let news in, and we will hear every day about people that were at the height of their game in business sports
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Tracey Watts Cirino: music acting. It doesn't matter what political, and they did something majorly destructive to create their own demise and downfall. That is
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Tracey Watts Cirino: a pure, pure like. It's like it's calling us in neon lights. It is a pure line of distinction, letting us know that
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Tracey Watts Cirino: that person was not in alignment with what their souls mission was here to do. We see this over and over again.
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Tracey Watts Cirino: we we might know people in our daily life that in our own circle that are guilty of this I know that there was a long time when I was chasing the wrong thing, and then I was getting very different results than what my goals were, and I was out of alignment completely, and this led to complete burnout fatigue, so many medical challenges.
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Tracey Watts Cirino: and I had to heal the multiple layers to come back from it. So the thing is is that when we talk about the the catastrophic effects of what misalignment can do, this is like, even like when we are living in misalignment and completely out of whack with our resources on the planet.
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Tracey Watts Cirino: we see a lot of natural disasters and catastrophes happen. So the thing is, we want to be always moving back to being in alignment. So when we are in alignment in our business.
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Tracey Watts Cirino: then we are much more likely to live a life of
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Tracey Watts Cirino: purposefully serving and really
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Tracey Watts Cirino: feeling fulfilled that we are making an impact, living our mission.
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Tracey Watts Cirino: And this will lead to fulfillment, and by osmosis like more joy, happiness, and and financial rewards right that come to you because of that. Now, there are many people that are completely out of alignment that are receiving financial
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Tracey Watts Cirino: financial success. And that is
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Tracey Watts Cirino: okay. Because maybe unconsciously, they're so unaware that they are out of alignment. Or maybe that person actually is in alignment, even if the rest of us see them as very greedy and only care about money, we have no idea what's going on for other people. We can only tune in. This is not something
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Tracey Watts Cirino: that can be done by looking outside. Right? So I
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Tracey Watts Cirino: if you're if you're multitasking, I want you to come back to me.
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Tracey Watts Cirino: This is definitely like noteworthy here.
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Tracey Watts Cirino: This is not something you can ever find by looking outside, right? It doesn't exist outside of yourself. It is something you have to do by looking within. So
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Tracey Watts Cirino: that is going to be so so important. And when we move on to the connection between purpose and prosperity. When we really get clear and start to align what we really want.
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Tracey Watts Cirino: what truly makes our hearts sing, what feels great for us and for our family. That is, when we start to create more opportunities.
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Tracey Watts Cirino: We start to see more miracles unfold before us. We realize we have the tools and we have resources. And this leads us to more financial growth and sustainable success. When we're operating our life like when we're running and creating our life and then operating our business
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Tracey Watts Cirino: from this place of purpose, and really being in alignment with what our hearts desire, what our soul's mission is.
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Tracey Watts Cirino: this brings clarity, and it brings this like newfound. It's almost like you have the best personal assistant on the planet, because with this newfound clarity you are able to make.
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Tracey Watts Cirino: I'm
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Tracey Watts Cirino: business decisions with so much ease that it feels energetically expansive instead of it feeling like
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Tracey Watts Cirino: we're drained and crushed, and all, you know, decision, fatigue. Instead, when you're making decisions from this place in your business, you're gonna feel this, this energetic alignment of expansion, and this allows us to then build a solid foundation, allowing for
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Tracey Watts Cirino: better marketing, better systems for our customer relationships and product and service creation. So when you're coming at all of this in your business
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Tracey Watts Cirino: from this place of pure alignment, and really listening to what you desire like, what does your heart desire? What did you hear that was best for you like. If you're a manifester like, what do you desire? If you're a generator, what
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Tracey Watts Cirino: what's feeling right for you? And what are you really wanting to respond to. If you're a projector, you like what invitation feels most in alignment for you because you're listening from the inside. So so important.
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Tracey Watts Cirino: And as a reflector. You're gonna see all of it. So what is what is best like? It's kind of like, you know, for the world. So here's the thing. When we, when we're starting with that level of
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Tracey Watts Cirino: like
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Tracey Watts Cirino: absolute clarity that we're in
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Tracey Watts Cirino: alignment, we are able to create from a place that feels like you are safe, secure, and already prosperous in your body.
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Tracey Watts Cirino: So when we're able to do that, we create better things like right, we, we magnetically attract the miracles, the possibilities, the resources that are going to have us level up. So that's why it's so important, like when you take a few extra minutes when you're even just getting started
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Tracey Watts Cirino: to get in alignment before you walk out the door in the morning you will automatically have more smiles from your staff members, less people cut you off. You get a parking spot when you're running, you know, when when you're like, right on time, and you need to run into building
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Tracey Watts Cirino: so many miracles unfold for you when you are operating from this level energetically.
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Tracey Watts Cirino: So
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Tracey Watts Cirino: the role of of really being truly authentic to ourselves stands out more than anything else in business, like authentic businesses stand out in every crowded market
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Tracey Watts Cirino: because they resonate deeply with the right audience, so
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Tracey Watts Cirino: don't ever let someone tell you what I was told when I was getting started in business that oh, no, you you don't wanna do that. You don't wanna be yourself. You don't wanna be
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Tracey Watts Cirino: cool. You gotta do what everybody else is doing. That was the worst advice I was ever given. So do not make that mistake.
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Tracey Watts Cirino: Get really clear about what makes you unique and different.
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Tracey Watts Cirino: Be okay with that, and use that
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Tracey Watts Cirino: for connecting with the right audience. Because when you're in alignment like that, you will magnetically attract all of those clients
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Tracey Watts Cirino: who really align with your values, your services, and then everything else becomes easier. You know there were times that I I was like, Oh, wow! This is me like I would be wanting to hire someone. And they were so amazing on paper. But maybe like something was off like it. It wasn't syncing when we met in person
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Tracey Watts Cirino: and early on, and when I was an early
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Tracey Watts Cirino: when I was just getting started, and I was a very young leader so very early on in my, you know, one of my 1st businesses.
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Tracey Watts Cirino: I would try to force that like do everything we could to like make it fit, because I thought we really needed this person. They they were so like great on paper, and it's like every time that was forced.
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Tracey Watts Cirino: It always came back to bite me in a bad play in a bad way, in a bad place, because they actually weren't in alignment, and it just meant that what was on that paper was actually Bs. So follow your instincts, trust your intuition
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Tracey Watts Cirino: it it it every single time it was ever forced. It was such a bad business decision, a bad hiring decision. There's the wrong, the wrong direction to go after. But every time. It's like easy and simple, like one like. One of the one of the best things I can say is that
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Tracey Watts Cirino: you know, when I'm being completely
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Tracey Watts Cirino: in a state of meditation. And I'm clearing my mind. And it's like, What do you want? What do you really want? It's like.
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Tracey Watts Cirino: I really want to help people
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Tracey Watts Cirino: just look and feel their most beautiful like. I wanted to do that forever right. And
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Tracey Watts Cirino: that is the underlying piece to everything. I create right.
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Tracey Watts Cirino: all the products that we sell. Like the the skincare, we sell the products that we recommend all of our tech, not like all the technology, like. So all the different courses, the CEO power code, the beyond common essentials, all the books I've written, all stem from helping people look and feel their best right. Even the business programs that we created have all been on this foundation.
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Tracey Watts Cirino: It's even the same reason why, beyond common business secrets, the podcast exists. So it can be something that's so simple, and that is gonna help you be in in great alignment. So how you can like identify like these are, these are some practices of what you can, what you can actually do. These are like the tangible things that you can do so. How to identify your soul's mission is that you? You want to
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Tracey Watts Cirino: take the time, you know. Take the time to really go on a self reflection journey and identify what your
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Tracey Watts Cirino: purpose and mission is, and this involves you asking yourself questions like.
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Tracey Watts Cirino: like I said before, like, What do you want to be known for? What would you like people to say at your funeral.
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Tracey Watts Cirino: what! What excites you? What are you most happy? Doing? What are you most happy talking about? What comes naturally to you so often. We miss these things because we we maybe don't think that they would be that great in business. But honestly, what comes so natural to you that people are always like. Oh, my goodness! I would pay you so much money!
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Tracey Watts Cirino: To do this! But you're like, what doesn't everyone have this natural skill, though, that that is, you being in like in a place of starting to get in alignment with what you were meant to do. What impact do you want to make in the world like, maybe you have a dream or a wish, or something on your heart that that has been there since you were a little kid, and you never shared it out loud.
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Tracey Watts Cirino: Write that down. It's like, ask yourself these questions, and ask them over and over again and write them down.
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Tracey Watts Cirino: Write them down. This is going to be so so important. And then you want to really
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Tracey Watts Cirino: get tapped into your zone of genius, so
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Tracey Watts Cirino: focus on what your strengths and passions are, what feels effortless, effortless, yet so meaningful like. If you went and helped someone do something, it was so easy for you. You could do it all day, but your heart felt so good after it felt so expansive like you were in the best mood ever like one of the things for me is that when I get to, you know, speak on stage and
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Tracey Watts Cirino: really share from the heart, I feel amazing after it's like one of one of like just my absolute zone of geniuses. It's like, for some reason I can be very shy in a you know group setting. But yeah, give me a microphone, and I know it's time to share
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Tracey Watts Cirino: all of the lessons and things that have been profound in my life that I have really learned from. So what is that for you? You know what feels effortless, but yet is so meaningful and so impactful.
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Tracey Watts Cirino: And then, you know, this is kind of
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Tracey Watts Cirino: we do this work like really deep in my, you know, one to one
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Tracey Watts Cirino: mentorship program. So we also do this. There. We do this a lot with our one to one clients, too, so
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Tracey Watts Cirino: we also bring in some other like layers of helping you get there like some shamanic practices. Knowing your human design, chart the sway, the sway method, and
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Tracey Watts Cirino: really knowing your emotional codes. So we work with a lot of these. So I strongly encourage you. If this doesn't just flow, then get help. But those are great places to go.
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Tracey Watts Cirino: Though you know any tool that can can lead you there. But the number one thing I will tell you is is that you focus on
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Tracey Watts Cirino: asking yourself these questions, asking yourself these questions and doing what feels good, you will automatically find your purpose. I have found so many people that are like, Oh, I have to find my purpose. I have for my purpose, and I feel like I did this, maybe
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Tracey Watts Cirino: for the 1st 25 to 30 years of my life, like oh, I don't know what my purpose is what and and that made me push it away. The more I realize that you can make everything that you're doing purposeful
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Tracey Watts Cirino: right, and
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Tracey Watts Cirino: by starting with what intuitively feels right in your body. You are going to go after what is best for you, and when you're following your heart on what's best for you. Your purpose will naturally reveal itself. So that that's a game changer. So that would be my number one suggestion, and the best thing to start practicing.
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Tracey Watts Cirino: And then once you go through this and if you need help with this again, we have our, you know, one to one mentorship program. That is all about
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Tracey Watts Cirino: it's all about creating your business by design. So we go deep into shamanic practices and human design layers, so that you're bringing your best self forward. So I will include a link that you can book a strategy session
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Tracey Watts Cirino: or even a mini information session. If this is something that you would like more guidance on.
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Tracey Watts Cirino: It's so so helpful to, you know. Get get the aid of other people that can give you a unbiased and objective opinion. That's like the number. One reason that you want to work with a mentor. You want to work with a coach so
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Tracey Watts Cirino: definitely, definitely look into that and some other things that you can do to align your business with your like soul's purpose is you want to infuse
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Tracey Watts Cirino: everything about you and your like purpose into your brand. So you want to make sure that
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Tracey Watts Cirino: this is integrated into your mission, into every aspect of your business like this is not something that you figure out and just write down in your journal and then never share with anybody. Right? You. You reveal it and you find it from the inside.
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Tracey Watts Cirino: but it's about birthing it out into the world. You're gonna do this with your brand messaging. You're gonna do this with your high level marketing strategy. You're gonna do that with your client services. You're gonna do this with your different products and everything that's in product development.
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Tracey Watts Cirino: So that's how we birth this into. This is why I say business is a spiritual game, and if you ever want to know what is best like, you know, you ever want to get to know yourself best and quickest. Start a business because it reveals all of your shadows. It reveals all of the layers
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Tracey Watts Cirino: from a shamanic, you know from a shamanic practice of what you need to heal what maybe is out of alignment, and where we need some nur nurturing, nourishing love and guidance. So this, this is all part of it.
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Tracey Watts Cirino: if you're already, you know, in business, you've been in business a long time. Then it's adding these layers by going deep within. You're gonna level up your brand messaging. It's gonna be clearer than ever before. You're going to
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Tracey Watts Cirino: have a marketing strategy that feels in alignment with who you are, what your souls
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Tracey Watts Cirino: here to do and where you want to go. Your client service menu is gonna feel like, Oh, yeah, that's what I do, and the product development is going to keep evolving and getting better and better.
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Tracey Watts Cirino: So when you look at where your business is currently and then identify areas where you might be out of alignment like, Hey, I've been pushing on this thing for a while, and it's really getting me no traction, you know. Maybe you've got to go at it a different way. Maybe there's something that needs to be healed. Maybe you haven't asked yourself
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Tracey Watts Cirino: enough truth seeking questions that help you heal an area so where it's like, you know, where can you bring more of your passion like? What are you excited about
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Tracey Watts Cirino: when you go with what you're excited about. This allows you to have the type of work that feels mission driven, that that people can feel right, that people can feel in their, you know, when they're in your presence it feels different than everybody else. That does what you do.
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Tracey Watts Cirino: So you know so often. You can have, like a hundred different chiropractice offices, a hundred different veterinarians, a hundred different
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Tracey Watts Cirino: high end boutiques, a hundred different skincare you know, skincare clinics. You can have a hundred different salons and spas.
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Tracey Watts Cirino: But
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Tracey Watts Cirino: when you find the one that's right for you as a client, you're like, Oh, yeah, this is my place. I feel it here.
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Tracey Watts Cirino: You in your business have to be the person that creates that
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Tracey Watts Cirino: for your clients.
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Tracey Watts Cirino: So they're like, Wow, yeah, that's the place right. There is a million coaches, and especially coaches, that can help you with business, but my clients know that you know I am here to help
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Tracey Watts Cirino: female business owners and entrepreneurs
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Tracey Watts Cirino: create their dream business right, create their dream business and get paid right like it's all like they need to have profits. And this is so that they can live their best life like that is, through and through what I do in every book I write, in every stage I speak on, but it's an energetic feeling, an energetic exchange. That's how people know that they're right for you, for me and for everyone else
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Tracey Watts Cirino: that they want to hire to do business with. So it's really important that you just look at your current like, just look at what's currently happening in your business and identify the areas that are out of alignment.
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Tracey Watts Cirino: This is where you're when you just are like, okay, maybe I'm just not as excited about this. But maybe, if I add a little like, remind myself what I'm really passionate about in this area, see what happens.
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Tracey Watts Cirino: This is going to help you. Really, if you're starting from, you know, for starting from scratch. This is gonna really help you build
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Tracey Watts Cirino: a area of your business that really aligns with your soul's purpose. If you are looking at this as this is time to get a reshape or realignment, or just like that research right? This is like the the shot of
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Tracey Watts Cirino: business spirit that I need that is going to help you align with your soul's purpose by really really figuring out like, what am I passionate about here. This is so important, like when it comes to setting your values and designing your offerings.
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Tracey Watts Cirino: this will help ensure that every decision that you make supports the greater mission. It can be something as simple as
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Tracey Watts Cirino: when you're starting from this place of alignment, and you're making sure that
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Tracey Watts Cirino: your values are in play. You know that you're being true to your values. You're not just making up crazy values, because that's what someone told you to do in a business seminar
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Tracey Watts Cirino: are your values reflected in how you do business, because when that's out of alignment, it creates havoc, and more and more while we work with our clients on shamanic practices and going deeper is because so often
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Tracey Watts Cirino: we forget that as women, we are here
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Tracey Watts Cirino: for this bigger purpose, right like we are here to serve
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Tracey Watts Cirino: not always be
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Tracey Watts Cirino: doing, doing, doing, because we naturally take care, like telling a business book titled that
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Tracey Watts Cirino: leaders eat last is not the best advice for female entrepreneurs, because they would always feed their children first.st Right? They they give that of themselves, so to say, that to them sometimes that makes us feel like, Oh, no, we're not giving enough, and then we we do more out of alignment when really.
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Tracey Watts Cirino: by getting in alignment, you'll actually do less. But then you open yourself up to receiving, receiving all, all of the help, the resources, the benefits of what is truly possible for you and your business. So that is how we get to that next level in our business.
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Tracey Watts Cirino: and it allows us to really
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Tracey Watts Cirino: When we come at it. From this place of alignment. It unlocks our long term prosperity. So if we can look at this like, okay, one of the biggest challenges I hear every day from business owners is.
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Tracey Watts Cirino: Oh, my God! I'm so sick of telling everybody what to do! I'm so exhausted I have to tell everybody what to do at home. I have to tell everybody what to do in the business. Oh, my goodness! I've already trained people! I already have it all written down. Why are they still asking me.
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Tracey Watts Cirino: and what
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Tracey Watts Cirino: and what that is. It is.
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Tracey Watts Cirino: It's like decision, fatigue. So if you want to turn that around and get to a place of flow and ease in your decision making process.
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Tracey Watts Cirino: You want to discuss how decision making really is intuitive. And it's really aligned right? So you need to kind of open yourself up for that. So
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Tracey Watts Cirino: when you're making decisions just from your mind of what you think is right.
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Tracey Watts Cirino: you are probably making a lot of
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Tracey Watts Cirino: stressful decisions. But when you tap into
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Tracey Watts Cirino: what feels right intuitively, and what is an alignment
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Tracey Watts Cirino: with where you're clear
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Tracey Watts Cirino: on your purpose.
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Tracey Watts Cirino: everything flows. This is like you open up the floodgates to flow and ease, and there's less hesitation, there's more leading and quicker success. Instead of you feeling like you have to control what everyone's doing.
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Tracey Watts Cirino: you are able to intuitively say, Hey.
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Tracey Watts Cirino: this is the decision making process. I know you'll do what's best, because you've already trained people to do that
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Tracey Watts Cirino: right so that it starts with you, 1st doing it for yourself and trusting yourself.
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Tracey Watts Cirino: Then it's how you set up your training systems and strategies within your organization to make sure that is is trickle down
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Tracey Watts Cirino: in in all of your leaders and all of your you know, a players on your team.
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Tracey Watts Cirino: and then every new hire. It's the same thing. So
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Tracey Watts Cirino: when you really create a when you really create this from this place, you have like resilience right? There's more resilience through this alignment. So when you're coming at this from a place of purpose, you're more likely to overcome obstacles because you have a strong sense of like, why you're doing it.
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Tracey Watts Cirino: So it's not hard to make a decision. It's just simple, and it kind of eliminates people asking like, well, should I do this or this? They'll know, because the why is so strong. And this passion is what fuels the the perseverance of everyone on your team.
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Tracey Watts Cirino: So there have been so many studies done that will show you that when people feel energetically aligned to the business that they are working with
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Tracey Watts Cirino: those people are more engaged. Those people are more helpful. And those are the people that are gonna help you grow to the next level because it's everybody's collective ideas, energy and thoughts that help you grow
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Tracey Watts Cirino: right? So it's so so important. So some common challenges, and how to overcome them so so often.
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Tracey Watts Cirino: literally 99% of female business owners that we have surveyed say that they often have imposter, syndrome and self doubt. So many purpose driven entrepreneurs will struggle with self doubt. That just means you're alive. We need that. That means you're alive like that is totally normal. And it's okay. We just cannot set up camp there. So you want to understand that that might be something that you feel for a moment. But we want to have
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Tracey Watts Cirino: tools and resources and strategies in place that allow you to overcome any of these like mental or emotional roadblocks, so that you can stay committed to your mission.
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Tracey Watts Cirino: And that that's again, those are. Those are different. Lots of different strategies that you can use there. Some of the things that we use to help. We go deep on shamanic practices, we work with the emotion code, and we work with eft tapping human design and and many different things that help us help our clients overcome imposter, syndrome, and self doubt.
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Tracey Watts Cirino: oftentimes you'll you'll be in a situation where there's like a fear of change. So when you are pivoting or realign lining, or taking this list of questions that you now have to ask yourself.
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Tracey Watts Cirino: and you are going to start being in purposeful alignment you are. Gonna have some of these fears pop up. You're gonna have imposter syndrome. You're gonna have some self doubt.
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Tracey Watts Cirino: And that's okay. You can say, okay, I see you there. And now I'm going to continue to realign with
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Tracey Watts Cirino: a more
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Tracey Watts Cirino: purposeful vision for what's on the inside. That's what I want to be reflective of my my business on the outside.
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Tracey Watts Cirino: So the more that you know it's coming, and trust that it's all part of the growth plan. You'll be able to walk yourself through overcoming the fear of change, imposter, syndrome and self doubt and different things that come up
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Tracey Watts Cirino: other things that happen are that people always ask about. Well, how do I balance purpose with profit like I don't get that. So here's the thing so often. There's a misconception that.
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Tracey Watts Cirino: like a per like. If you are in alignment with your purpose and doing what feels right for your energy.
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Tracey Watts Cirino: people will think like, Oh, I wouldn't be profitable then, because you're like, Oh, yeah, I wouldn't be doing enough.
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Tracey Watts Cirino: I oh, no, I have to work super hard, and you have to do all these things so
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Tracey Watts Cirino: so often. It goes with this. It's like a very strong misconception of what we were fed, that you have to do things only one way. And here's the thing. Just play with it right? Just play with it. You don't have to go completely to where you feel like everything is turned on its head. Just play with it. Get curious, right
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Tracey Watts Cirino: that when you are in alignment with what you're here to do.
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Tracey Watts Cirino: you will be more profitable.
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Tracey Watts Cirino: But that involves you giving up allowed a lot of the beliefs that have only got you so far, that are keeping you stuck and keeping you from reaching the level of financial success and personal fulfillment that you truly desire.
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Tracey Watts Cirino: So you want to really look at this so much, so much of the things that we will uncover for some of our clients is that their pricing is just off, that when we walk them through one of our programs. That's like,
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Tracey Watts Cirino: you know, like profitable pricing and pricing for prosperity and profitability. It changes everything. It's just like a simple thing. So there are so many things that it could be, and know that the more in alignment you are, the quicker you will reveal those, and the faster you will become both.
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Tracey Watts Cirino: Like feeling of. You'll have that like innate feeling of alignment, and it'll feel more fulfilling. And yay, and you're super profitable, because that's really what we want. Right? So it's really going through this. So I hope that you found this super helpful, and just get started with asking yourself some of these questions. It's like getting to a place where you have
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Tracey Watts Cirino: a couple of minutes, even if it's just 5 min to have no distractions. And you can just think and ask these questions. This is gonna help you that 1st step on your road to truly coming into your souls alignment.
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Tracey Watts Cirino: So we want to just summarize a few of a few of the key points, and that is that by aligning your business with your souls, mission.
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Tracey Watts Cirino: clarity, prosperity, fulfillment, and impact.
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Tracey Watts Cirino: You will actually
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Tracey Watts Cirino: get to make that
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Tracey Watts Cirino: that true soul alignment with what you're here to do in both your life and business, and I encourage each one of you to take a moment to stop. You know, if you can't do it this minute, put it on your calendar of
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Tracey Watts Cirino: that of taking the moment to evaluate how aligned you are in your business, and where you feel out of alignment so that you can truly align your soul's mission.
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Tracey Watts Cirino: that
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Tracey Watts Cirino: making that 1st step in doing that
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Tracey Watts Cirino: today would be best.
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Tracey Watts Cirino: Second best is putting it on your calendar and making the time to do it this week.
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Tracey Watts Cirino: This is gonna be you know journaling. If you need even more help.
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Tracey Watts Cirino: if you need even more help, you want to schedule a discovery session with me. I will put the link in the show notes. So go ahead and book a discovery session with me, and we can figure out what is the best course of action. If you need more help in this area.
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Tracey Watts Cirino: And
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Tracey Watts Cirino: as always, we have lots of tools for you. So I will share a tool that we call the the 7 layers. This is a tool you can use to really reveal a lot of things that might be keeping you blocked in stock, so that will be in the show notes as well, and you can grab that
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Tracey Watts Cirino: and really start to deepen your level of intuitive awareness.
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Tracey Watts Cirino: And this is the 1st step for you getting
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Tracey Watts Cirino: really clear on what your souls.
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Tracey Watts Cirino: you know, and what your soul's purpose is.
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Tracey Watts Cirino: As always, please share this episode with a fellow business owner, Bestie that, you know will get value. And please let us know in the comment section, wherever you are listening to this, Podcast what you like, best, what you know what was your biggest takeaway and how you are. You just inform us of how you are putting this into practice.
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Tracey Watts Cirino: and we have a very exciting season of episodes coming up. So if there's anything in particular you would like us to cover.
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Tracey Watts Cirino: please make sure that you are
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Tracey Watts Cirino: a member of our private Facebook group beyond common business secrets. And let us know inside the Facebook group what you would like to see more of
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Tracey Watts Cirino: as always stay beyond amazing, and
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Tracey Watts Cirino: share this episode with a friend, and I will see you on the next one. Take care.